A deal was signed between two gambling giants this week which will see players enjoy an entire new and exciting gaming platform. Boylesports is the independent Irish sportsbook which signed on the Swedish casino supplier group, Net Entertainment to provide it with gaming and casino content for its new games platform, Boylegames.com and other sites managed by this group.
“We are innovating across all of our gaming verticals and that’s why we’ve partnered with Net Entertainment; a company who have been producing some top quality content in this space,” said the Chief Executive Officer of Boylesports Keith O’Loughlin.
The Head of Gaming at Boylesports, Ruairi Boyle added that it was a top priority of the group to focus on delivering online, and as such, the group identified Net Entertainment as an ideal partner to deliver the gaming experience that its customers demand.
“We see this as the start of a long and fruitful partnership which should deliver real growth online and across all platforms,” he said.
Net Entertainment, the Swedish group which supplies some of the most popular casino games to sites which are much sought after by UK gamblers, also commented on the deal signed with Boyleports. “We are very excited to become Boylesports’ gaming and casino content partner and this agreement further solidifies our position in the UK gaming market,” noted the Chief Executive Officer of Net Entertainment, Per Eriksson. “Our continued focus on portfolio excellence and technology leadership has strengthened our position as the gaming industry’s market-leading casino provider, and I am confident that our games will be well received by Boylesports.com players.”
Net Entertainment regularly rolls out new and exciting games which are incorporated onto its partner sites. Recently, the software group introduced Scarface slot to its repetoire of games, thanks to a partnership signed with Universal Studios. The group also showed its talent for innovation after taking home two prestigious awards at the recent eGR B2B Awards – namely Innovation in RNG Casino Software and Innovation in Slots Provision.







